Positioned at the point where the beauty of history meets the thrill of right now, GUBI is the creative force and curator behind the world’s most extraordinary design from the 20th century onwards. Whether diving into archives or driving the designs of today, GUBI is responsible for a timeless, inventive, and intercontinental collection of furniture, lighting and interior objects that merge function with meaning, enhancing every space. As well as rediscovering and reintroducing lost treasures of design history for the present generation, GUBI collaborates with a hand-picked global roster of visionary design studios to create icons for tomorrow. Inspired by the past, always looking to the future, GUBI makes and shares stories that resonate with design lovers around the world, inspiring moments and memories to treasure.